Social Media
Facebook: for business or pleasure?
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Most people have heard of Google Adwords; a service that allows users to advertise their websites and products next to Google search results. Facebook also offers a similar service Facebook Adverts but why should we be interested?
Online advertising with LinkedIn
LinkedIn has now launched their version of Google Adwords; i.e ‘Pay per click’ advertising called ‘Direct Ads’. read more
Online advertising with Twitter
Many of you will be familiar with Google Adwords Pay per Click and also perhaps even be ‘au fait’ with Facebook’s advertising system. BUT how much do you know about the latest debutant to the world of Social Media advertising – Twitter’s series of “promoted products”?
Social media networking in Cheltenham. Share and connect.
There are several social media inspired events in Cheltenham through which you can meet up with fellow Twitter, Facebook and Foursquare users but what are they?
Online marketing using Stumble Upon. Give it a go.
Surprisingly, Stumble Upon is the second most used social media site in the UK after Facebook. I say ‘surprisingly’ only because so few people have heard about it! So what is Stumble Upon?
Better promote your business #new twitter
If you use twitter the chances are you will have seen that changes are afoot. Some of you may even have had the proverbial switch thrown on your account and are using it right now. read more
Video Marketing – The Future Is Here
When considering how to capture people’s attention online, you have to look at their behaviour. These days you need to be involved in social media to stand a chance of competing in the near future. One of the best and most cost effective methods is the use of video marketing. read more
Dispelling Social Media Myths
The time is right for small businesses to embrace social media, but many are trying to do it without the creation of a social media strategy. Here are the main points to consider. read more
What is Geolocation – why should I be interested?
This year (2010) has been dubbed “the year of location”. Anything that involves location is termed as Geolocation. Geolocating something is the process by which content including videos, tweets, and blog posts are tagged with GPS data such as street address or co-ordinates.
Currently, the geolocation sector is booming, developments are being driven by applications such as Foursquare and Gowalla.
The dos and don’ts of Facebook marketing…
As the social media networking market expands, more and more businesses are realising the potential of using social sites for free online marketing. This post will cover the general dos and don’ts of using Facebook for business.
Facebook – the third largest country in the World.
Just over five months ago, the 400 millionth user signed up to the Facebook community. As of this week, Mark Zuckerburg (CEO of Facebook) officially announced that they have now reached over 500 million users.
Social media marketing – how? why?
Social Media is not about token effort; creating a profile on Facebook or LinkedIn, to then only forget about it. Instead, it is about finding a captive audience and then connecting with them in a meaningful manner.
Here I will explain how to use Social Media to good effect and why this will benefit you. read more
Marketing your brand on Facebook
It may have slipped your attention, but in the US, Facebook is now more popular than Google. It’s not far behind in the UK, either.
Blogs and news pages: how they can help your SEO
Often, we advise our clients to consider having a news/advice page or blog as part of their online marketing. But why? And how does this help SEO?
How can I use Facebook for business?
As of the 31st of March 2010, there has been a 35% increase in the number of people and companies on Facebook bringing the total in the UK now to approx. 25 million. So, with its growing user base, it seems it’s time to get your business on Facebook. However, once you’re on there, how do you make the best use out of the extra exposure?
How NOT to use social networking for your business
It is very easy to lose your way with social networking. If you are using a social netwook to raise awareness of your company or brand there are some important things you need to take on board.
Social Media Optimisation
In this day and age, it is not enough to rely on perfect design and flawless SEO to guarantee a site’s success. It can take a while for a new site to become indexed and can take months before search engines are generating enough traffic to make your site successful, immediately after launch.
